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New leader slated for Grey Global Group Greater China

Marketing, Press Releases WPP

New leader slated for Grey Global Group Greater China

14 June 2006 – HONG KONG – JUNE 14, 2006 – Mike Amour, Grey Global Group Chairman & CEO/Asia Pacific, announces the appointment of Steve Lin as the company’s new Grey Global Group President & CEO/Greater China, effective 1st September 2006.Lin, a Taiwanese national who began his career with BBDO and McCann Erickson, has worked for JWT for the last fourteen years, serving as Chairman of JWT Taiwan since 2004 and Managing Director from 1997 to 2003. During this time, he has transformed that agency into one of Taiwan’s most creative, profitable and largest, winning industry accolades that include:

  • “Taiwan’s Best Agency”, Brain Magazine, 2002, 2003 and 2005
  • “Agency of the Year”, Ad Magazine, 1998, 2003
  • “JWT Asia Pacific Office of the Year”, 1998, 2003

Lin’s leadership has extended to the industry as well. In 2000 and 2005, he was Chairman of the 4As. He is currently a Board Member of the Taiwan Advertising Association Agencies, the International Advertising Association’s Taipei Chapter, and the Audit Bureau of Circulation.

Commenting on the appointment, Tom Doctoroff, JWT’s North East Asia Director and Greater China CEO said, “This is the next great step in Steve’s career progression. He’s done a wonderful job for us in Taiwan and he truly deserves this promotion. Grey and I are delighted Steve will remain within the WPP family.”

“Getting the right talent to lead our growth in Greater China has been my number one priority this year. We are extremely fortunate that Steve has decided to join Grey. This ability to source and benefit from the world’s best communications talent is one of the strong advantages of being a member of the WPP family of companies,” said Amour. “Steve’s the perfect choice to collaborate with and lead the very talented executives who are already transforming our Greater China operation into a sleeker, more creative and energized organization” he stated.

Lin has significant experience in successfully managing multidisciplinary campaigns for leading brands including Ford, Coca-Cola, Nestle, Northwest and General Motors. He holds a Masters Degree in Mass Communications from Abilene Christian University in the United States and speaks Mandarin, Taiwanese and English.

“I am absolutely thrilled and excited about this new challenge. Grey is a company with great heritage and the new leadership is hungry and committed to taking the network to a new horizon. I am glad to play a part in this new movement,” said Lin.

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